Manage distributors, inventory, point-of-sale and increase customer loyalty with Digital CRM. Integrate with multiple systems to create a holistic view of customers to boost revenues.


Maximize Channel Sales

  • Analyze channel health by monitoring key metrics such receivables, inventory stock, capital adequacy, etc within your Cloud CRM.
  • Manage end-to-end partner acquisition process from identification to on-boarding.
  • Track partner performance with accurate and updated data.
  • Enable single point partner portals to raise purchase orders, track order status, delivery dates, back-orders, etc.
  • Abide regulatory norms by following global trade practices.

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Become More Customer Centric

  • Garner and incorporate valuable customer feedback to drive product innovations.
  • Establish customer self service portals to solve complaints and service requests.
  • Formulate up sell strategies by mining existing customer data.
  • Run loyalty programs to retain and reward repeat customers.

Boost Campaign ROI

  • Manage budgets and expenses with multi-wave campaign execution capability with your Digital CRM.
  • Facilitate execution of joint marketing campaigns & events with partners.
  • Improve target list with accurate data and updated data.
  • Create smart offers by understanding purchase trends.
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Contract and Warranty Management

  • Manage license registration process and contracts with suppliers, distributors etc.
  • Resolve customer warranties, maintenance contracts, exchange and claims handling.
  • Issue timely alerts for lapses, renewals, contracts, licenses, and claims etc. to avoid emergencies.

Simplify Inventory Management

  • Anticipate inventory stocking needs by implementing smarter replenishment techniques.
  • Generate automated system notifications to indicate time to reorder.
  • Track stocks and orders to ensure realistic commitments to distributors and customers.
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Strengthen Workforce Management

  • Ensure accountability by deploying preventive alerts and escalations.
  • Get insight into teams activities and ensure accountability.
  • Use in-built knowledge retention to combat effects of sales workforce attrition.
  • Deploy best practices to manage workforces using action taken reports, reminders, structured relationship programs, etc.
  • Upgrade workforce & partner skill set using targeted self-paced training programs.

Utilize Advanced Reporting

  • Get real-time reports across teams, products and geographies.
  • Move from fragmented to a unified multi-system collated reporting.
  • Establish an efficient analysis path using drill-down capabilities.
  • Provide actionable insights that can help in taking decisions.
  • Boost results by measuring and improving critical performance indicators.
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Profiting from customer lifecycle value

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Cross Selling Models

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Customer centricity, devil lies in the details.

  • About CRMNEXT’s Digital CRM for Retail Edition:

    Manufacturing companies envision moving their businesses closer to their customers. For these companies to be successful, it is essential they have a seamless processes, smooth partner governance, aligned channel inventory management, efficient credit and debit authorizations, effective point-of-sale management, quantifiable metrics and profitable services. To achieve this manufacturing and retail companies often face roadblocks.

    Digital CRM software for retail aims at catering to the needs of companies by transforming raw materials to finished goods for various industries like chemicals, construction, engineering, food and beverages, plastics, transportation, etc. It provides design registration and business opportunity management, quotes, point-of-sale management, claims management, price protection, channel inventory management, sales incentives and advance reporting on key performance indicators to take midcourse corrective measures.

    The retail Cloud CRM software is also capable of integrating with vendor order systems, contracts tracking and partner inspections. Employing customer centric processes and workflows to monitor and assist your partners will drive profitable revenue growth. CRMNEXT is ideal for empowering aspiring retail channel stewards.

  • CRMNEXT’s CRM software for retail helps in addressing the following challenges:

    1. How to have greater control over various partners with a higher degree of accountability and audit trails for monitoring them?
    2. How to manage long sales cycles – innovation, demand creation, supply to market, fulfillment, operations and support?
    3. How to comprehensively address time-to-market pressures by ensuring timely deliverables and mitigating risks?
    4. How to reduce uncertainty while managing a complex supply chain?
    5. How to reliably address requests, issues and complaints across customer touch-points and ensure fast, accurate and consistent resolutions?
    6. How to effectively handle onsite/offsite repairs and spare part inventory tracking?
    7. How to profitably manage assurance cycles – reducing contract lapses, cross-selling extended warranties and honoring service claims?
    8. How to develop profitable relationships with suppliers, channel partners, service partners and customers?

  • Large and medium sized manufacturing /retail companies can benefit from a high-impact retail CRM system as it ensures the following:

    1. Customer lifetime analysis.
    2. Optimization for pricing and promotions.
    3. Integration with loyalty engine.
    4. Market Segmentation.
    5. Case and solution management.
    6. Analytics for customer satisfaction.
    7. Centralized data for multiple campaigns.
    8. Store revenue and profitability analysis.

    Cloud CRM solution for retail not only enables businesses to attract, engage and retain profitable customers, but also successfully acquires and nourishes profitable partners. It additionally facilitates cost-effective inventory management, enhanced productivity and real-time pipeline visibility.

    As a next generation platform, CRMNEXT creates customer centricity, strengthens partner relationships and implements best practices in workflows resulting in growth and improved profitability.